What is social media marketing? Well social media marketing creates platforms for companies to capture their prospective and existing customers and drive certain targeted traffic to your page, blog and other digital marketing channels. To ensure you succeed your social strategy incentivises your audience must be able to connect, share, like and retweet your posts.
HootSuite, is the right tool for social media marketing because everything is in one place, it’s easy, automated, measurable and scalable. The HootSuite dashboard puts all of your social media profiles in one place, it’s straightforward just add your social media profiles (Twitter, Google+, Facebook) and apps (YouTube, Instagram) and watch your site come together.